WISCONSIN'S AMERICAN GIRL In 1986, Pleasant Rowland created the Pleasant Company to make and sell American Girl dolls. They were an immediate success, and 12 years later, Pleasant sold the brand A Smart Girl's Guide: Friendship Troubles (American Girl(r) Wellbeing) by Patti Kelley Criswell (Paperback) : Target The Care and Keeping of You 1 (American Girl(r) Wellbeing) by Valorie Schaefer (Paperback) : Target Christian Puberty, Period, and Sex Education for Girls 8 12 Year Olds: What the Bible and Science Says About Your Changing Body, Big Emotions and God's Beautiful Purpose for Growing Girls: Palmer, Susan American Girl's Journey to the Lower East Side The New York Times American Girl guide book on body image draws anti LGBTQ backlash